Press release

The Walking Dead Universe RPG Live on Kickstarter

Fight the dead. Fear the living.

Free League Publishing today announced the official The Walking Dead Universe RPG on Kickstarter. The game invites you to explore the unforgiving, post-apocalyptic world of the dead, where you must learn to survive. Together.

The crowdfunding campaign for the highly anticipated tabletop roleplaying game has already reached its initial funding goal. It is now running through a long list of stretch goals, such as Atlanta area map, Bonus Archetype: The Criminal, custom dice, a threat meter, adventure maps, pre-generated characters based on the TV series and a solo mode, with more on the way.
 
We have seen many stories take place in The Walking Dead Universe - now, the time has come to see yours. No matter what impossible choices and daunting challenges you may encounter, the hardest choice will always be the same: Who are you going to be?

All backers that make a pledge within 24 hours of the campaign launch will receive a bonus art print of the cover art by artist Martin Grip. This only applies to pledge levels including physical rewards.

All backers will get early access to PDF versions of the complete Core Rulebook soon after the Kickstarter ends, months ahead of the official release. 
 
PRESS:


For interview requests with game director Mattias Johnsson Haake, and producer and brand manager Joe LeFavi, please contact Boel at: pr@frialigan.se


In The Walking Dead Universe Roleplaying Game, you will play as people struggling to survive in a hostile world. Exceptional challenges can appear from anywhere – from the lack of essential supplies, from conflicts brewing within the group, from hidden construction flaws in your safe haven, or from approaching walkers hungering for your flesh. Pushing the boundaries of the survival genre, every group can tailor the gaming experience to suit their own interests and play style. 


In the game, the player characters must not only hone their physical skills, but deeply explore who they truly are – what drives them to go on, what they consider worth fighting for, and what they’re capable of doing, in the best and worst of times. 

There are two ways to play the game – Campaign Mode and Survival Mode:

In Campaign Mode, it is your goals and choices, and the result of your group efforts, that create the storyline. 

In Survival Mode, you are faced with a dangerous situation that needs to be handled immediately. Survival Mode scenarios often feature locations and characters from the TV series.


Expect the stress and stakes to be high. The rules of The Walking Dead Universe RPG are based on the acclaimed Year Zero Engine, used in Free League´s award-winning games such as the ALIEN RPG, Blade Runner RPG, Tales From the Loop, Mutant: Year Zero and Forbidden Lands, but uniquely tailored for The Walking Dead Universe.

The rules are designed to blend seamlessly with the story and allows you focus on character drama while pushing the themes of the game to the forefront.


The Walking Dead Universe RPG is a co-production between AMC Networks and the award-winning tabletop publisher. The Free League team is working closely with key forces behind the franchise, including Chief Content Officer of The Walking Dead Universe, Scott M. Gimple. The RPG series will introduce new story elements while drawing inspiration from the current series and upcoming spin-offs. 


The game is directed by Free League co-founders Tomas Härenstam (ALIEN RPG, Blade Runner RPG) and Mattias Johnsson Haake (Symbaroum), with Nils Hintze (Tales from the Loop RPG, Vaesen - Nordic Horror Roleplaying) as lead writer, Gustaf Ekelund (Twilight: 2000) and Martin Grip (ALIEN RPG, Blade Runner RPG, Symbaroum) as lead artists, and Genuine Entertainment's Joe LeFavi (ALIEN RPG, Blade Runner RPG, Dune, The Dragon Prince) as producer and brand manager on the game series. 

 
The Walking Dead Universe RPG Kickstarter Chat

Wednesday, March 15 at 12:00PM ET/9AM PT/5PM CET.
Join us for a Q&A session with Free League game director Mattias Johnsson Haake and producer and brand manager Joe LeFavi as they chat about The Walking Dead Universe RPG and answer questions from the community.
-> https://www.youtube.com/watch?v=nofbTUIwxrw

The Walking Dead Universe RPG Kickstarter Chat


For more news and previews, visit thewalkingdead-rpg.com. Then follow Free League Publishing on Instagram, Twitter and Facebook, and discover art and gameplay development ahead of the game’s release

 
The Walking Dead Universe Roleplaying Game - Trailer
https://www.youtube.com/watch?v=1pigHJvYCDk

ABOUT AMC NETWORKS
AMC Networks (Nasdaq: AMCX) is a global entertainment company known for its popular and critically acclaimed content. Its brands include targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and the anime-focused HIDIVE streaming service, in addition to AMC, BBC AMERICA (operated through a joint venture with BBC Studios), IFC, SundanceTV, WE tv, IFC Films and RLJE Films. AMC Studios, the Company’s in-house studio, production and distribution operation, is behind some of the biggest titles and brands known to a global audience, including The Walking Dead, the Anne Rice catalog and the Agatha Christie library.  The Company also operates AMC Networks International, its international programming business, and 25/7 Media, its production services business.


ABOUT GENUINE ENTERTAINMENT
Genuine is a leading producer, brand manager, and pop cultural consigliere for beloved entertainment brands. A media expert in franchise development and global rights management across all corners of pop culture, we specialize in growing companies and intellectual properties in key markets through authentic adaptations, strategic corporate development, and premium retail programs alongside best-in-class partners. With a portfolio of best-selling, award-winning stories, games, and goodies for top licensors & licensees alike, our collabs include the Alien RPG; the Altered Carbon RPG; the Batman: Detective tabletop gaming program; the Blade Runner RPG; The Art and Soul of Blade Runner 2049 art book; the Cortex acquisition; the Dune master tabletop gaming program; the Hello Neighbor party game; the Munchkin video game; The Dragon Prince master tabletop gaming program; The Walking Dead RPG; WEBTOON's licensing & merchandising program; and the World of Darkness comics program. Come play at genuineent.com


Free League Publishing is a game studio and publisher dedicated to speculative fiction based in Stockholm, Sweden, voted Publisher of the Year in the first ever Tabletop Awards 2022. We have published a wide range of award-winning tabletop roleplaying games and acclaimed art books set in strange and wondrous worlds.

Our upcoming games include: The Lord of the Rings Roleplaying 5E, The Walking Dead Universe RPG, the MÖRK BORG spin-off game PIRATE BORG, Zone Wars - A Mutant; Year Zero Wargame and Dragonbane.

Our current game portfolio includes the official BLADE RUNNER RPG, The One Ring™ roleplaying game, Tales From the Loop - The Board Game, the official ALIEN RPG (Gold ENNIE for Best Game 2020), the Gothic horror game Vaesen (winner of three ENNIE Awards 2021), the pitch-black fantasy RPG MÖRK BORG (winner of four ENNIE Awards 2020), the alternate '80s Tales From the Loop RPG (winner of five ENNIE Awards 2017, including Best Game), the retro-fantasy Forbidden Lands (winner of four ENNIE Awards 2019), the post apocalyptic Mutant: Year Zero (Silver ENNIE for Best Rules 2015), the science fiction games Coriolis - The Third Horizon (Judge's Spotlight Award 2017) and Death in Space, the dark fantasy game Symbaroum, the weird-fantasy game Into the Odd Remastered, the cyberpunky CY_BORG, and the new edition of the RPG classic Twilight: 2000 (Judges Award for Best RPG at UK Games Expo 2022).